Welcome to EL.U.VE, where LUV meets luxury streetwear. Founded in Atlanta & New York by lifelong friends with a shared vision, EL.U.VE stands for Love Upon Violence—a mantra that embodies our mission to bring more love into every encounter and situation. We believe in the transformative power of love and its ability to triumph over violence, inspiring our designs and our brand ethos.

At EL.U.VE, we are dedicated to crafting unique, high-quality streetwear and accessories that make a statement. Our luxury pieces are designed to stand out, combining innovative design with meticulous craftsmanship. As a startup, we are passionate about producing clothing that we love and that resonates with our community.

Currently, we operate exclusively online, ensuring that our unique creations are accessible to a global audience. Join us in our mission to embrace love over violence and express yourself through the distinctive style of EL.U.VE.